Audience Data Sessions: Q&A with Experian ANZ
Sep. 19, 2023 | By David Mason - Eyeota
Eyeota, I’m David Mason, the Sales and Product Director of Experian Marketing Services. I’ve been with Experian for over 15 years and can say Experian really understand the challenges with extracting value from data.
Obtaining value from data is where we particularly enjoy helping our many clients, whether it’s enriching first party data or providing insights to help drive your marketing dollar further.
Experian Digital Audience Solutions are built from a range of online and offline data sources to ensure a holistic view of the population. This empowers brands to truly understand, segment and communicate with their key demographics.