Smart Eye Strengthens Position with Acquisition of iMotions and Affectiva Media Analytics

Swedish tech firm Smart Eye is integrating Affectiva's Media Analytics division into iMotions, another of its subsidiaries. This move combines iMotions' strengths in academic research with Affectiva's expertise in commercial markets, creating a powerful platform for human behavior analysis. By integrating these complementary technologies, Smart Eye aims to provide researchers with a more comprehensive understanding of human behavior across various domains.

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