Google rebrands Bard as Gemini, launches Gemini Advanced

Feb. 9, 2024 | By Mindshare

Google is upgrading its AI service Bard and rebranding it as Gemini, the name of its family of foundation models.

More significantly, Google has now launched a new iteration of Gemini known as Gemini Advanced, leveraging Google's latest AI model, Ultra 1.0, touted by the company as its most powerful AI system yet. This transition consolidates Google's public-facing AI offerings under the Gemini umbrella. The company's CEO, Sundar Pichai, announced the news this week, heralding the beginning of the "Gemini Era" in AI technology.

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