Explore Enhanced Marketing Precision with Zeotap CDP’s Non-Customer Entity Data Feature
Dec. 13, 2023 | By Zeotap
At Zeotap, we recognise that understanding your customers goes beyond just customer-related data. In line with our mission to make customer data impactful, we have unveiled our feature for Non Customer Entities.
This innovative feature significantly boosts marketers’ data-driven capabilities, offering a radical expansion in insights about their customers. In this blog post, we will explore how Zeotap CDP’s Non-Customer Entity Data feature helps businesses to gain a comprehensive understanding of their customers and leverage that knowledge to drive successful marketing strategies.