A Marketer’s Guide to the Fediverse

May. 5, 2024 | By Abbie Baxter - DISQO

You’ve heard about the metaverse… but what about the fediverse? Short for “federated universe,” the fediverse represents a collection of interconnected, community-owned social platforms.

The concept is gaining traction with today’s consumers as trust in big tech wanes. A pocket of consumers – and even the President of the United States – have embraced this privacy-centric, community-based alternative to mainstream social media.

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