Outbrain Rebrands as Teads Following $900 Million Acquisition

Ad-TechContent Marketing
Written By Ayla Bedin

Outbrain has acquired programmatic platform Teads for approximately $900 million and will rebrand as Teads. This merger unites Outbrain's personalized content delivery with Teads' programmatic strengths, creating a scaled, end-to-end advertising platform offering predictive technology, audience insights, and outcome measurement. The combined company leverages expanded reach, AI-powered technology, and omnichannel capabilities.

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Ayla Bedin
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