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I-COM
Home
Summit Experience
2025 Summit Overview
2025 Programme Overview
Call for Speakers
Accommodation
Travel to Menorca
Significant Other Activities
Programme Board
Awards
Overview
Data Creativity Awards
Data Startup Challenge
Marketing Transformation Hackathon
Body & Mind
Overview
About
Online Workshops
Data Meetups
Working Groups
Overview
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Gen AI
Total Video
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Overview
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2025 Summit Overview
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Folder: Body & Mind
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Alexandra Chirilov
MMM & Attribution Council, Purpose Council Shahid Cheema 1/19/24 MMM & Attribution Council, Purpose Council Shahid Cheema 1/19/24

Alexandra Chirilov

Alexandra Chirilov
Head of Global Marketing Science
GfK, Germany

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Thaer Namruti
AI Strategy Council, Attention Forum, Behavioural Science Council, Data-Driven Organisation Council, ID Resolution Council, Purpose Council, UK Advisory Board, MMM & Attribution Council Shahid Cheema 9/11/23 AI Strategy Council, Attention Forum, Behavioural Science Council, Data-Driven Organisation Council, ID Resolution Council, Purpose Council, UK Advisory Board, MMM & Attribution Council Shahid Cheema 9/11/23

Thaer Namruti

EVP Global Data and Technology
Publicis Groupe

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Simon Chivers - Global Insight & Analytics Senior Manager, Data and Analytics, Reckitt, UK
MMM & Attribution Council Sugandha Aggarwal 9/10/23 MMM & Attribution Council Sugandha Aggarwal 9/10/23

Simon Chivers - Global Insight & Analytics Senior Manager, Data and Analytics, Reckitt, UK

Simon Chivers
Global Insight & Analytics Senior Manager, Data and Analytics Reckitt, UK

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Scott Wallace - Director of Analytics, EMEA, MediaOcean, UK
ID Resolution Council, MMM & Attribution Council Sugandha Aggarwal 9/10/23 ID Resolution Council, MMM & Attribution Council Sugandha Aggarwal 9/10/23

Scott Wallace - Director of Analytics, EMEA, MediaOcean, UK

Scott Wallace
Director of Analytics, EMEA
MediaOcean, UK

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Peter Szarka - SVP, Media & Agency Development, Claritas, USA
MMM & Attribution Council, US East Coast & Central Advisory Board Sugandha Aggarwal 9/8/23 MMM & Attribution Council, US East Coast & Central Advisory Board Sugandha Aggarwal 9/8/23

Peter Szarka - SVP, Media & Agency Development, Claritas, USA

Peter Szarka
SVP, Media & Agency Development
Claritas, USA

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Dr. Peter Cain - Executive Partner & CoFounder, Marketscience, UK
MMM & Attribution Council, Behavioural Science Council Sugandha Aggarwal 9/8/23 MMM & Attribution Council, Behavioural Science Council Sugandha Aggarwal 9/8/23

Dr. Peter Cain - Executive Partner & CoFounder, Marketscience, UK

Dr. Peter Cain
Executive Partner & CoFounder
Marketscience, UK

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Owen Ridolfi
AI Strategy Council, Data Storytelling Council, ID Resolution Council, Incrementality Council, MMM & Attribution Council, US East Coast & Central Advisory Board Shahid Cheema 9/7/23 AI Strategy Council, Data Storytelling Council, ID Resolution Council, Incrementality Council, MMM & Attribution Council, US East Coast & Central Advisory Board Shahid Cheema 9/7/23

Owen Ridolfi

Vice President of Analytic Products
Flashtalking

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Olesya Moosman - Measurement & Attribution Lead - Northern Europe, Google, Sweden
Data Science Council, Purpose Council, MMM & Attribution Council, Incrementality Council, Data-Driven Organisation Council Sugandha Aggarwal 9/7/23 Data Science Council, Purpose Council, MMM & Attribution Council, Incrementality Council, Data-Driven Organisation Council Sugandha Aggarwal 9/7/23

Olesya Moosman - Measurement & Attribution Lead - Northern Europe, Google, Sweden

Olesya Moosman
Measurement & Attribution Lead - Northern Europe
Google, Sweden

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Murtaza (Matz) Lukmani - Product Lead, Google Performance Max, EMEA, Google, UK
MMM & Attribution Council Sugandha Aggarwal 9/7/23 MMM & Attribution Council Sugandha Aggarwal 9/7/23

Murtaza (Matz) Lukmani - Product Lead, Google Performance Max, EMEA, Google, UK

Murtaza (Matz) Lukmani
Product Lead, Google Performance Max, EMEA
Google, UK

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Michael Schoen
AI Strategy Council, MMM & Attribution Council, Incrementality Council, Data Science Council, Retail-Media-Council Shahid Cheema 9/7/23 AI Strategy Council, MMM & Attribution Council, Incrementality Council, Data Science Council, Retail-Media-Council Shahid Cheema 9/7/23

Michael Schoen

EVP | GM Marketing Solutions
TransUnion

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Martin Salo
AI Strategy Council, Incrementality Council, MMM & Attribution Council Shahid Cheema 9/7/23 AI Strategy Council, Incrementality Council, MMM & Attribution Council Shahid Cheema 9/7/23

Martin Salo

CoFounder & Strategic Advisor
Realeyes

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Ludwig Bruetting - Media Effectiveness Measurement Specialist, Google, Germany
Incrementality Council, MMM & Attribution Council Sugandha Aggarwal 9/6/23 Incrementality Council, MMM & Attribution Council Sugandha Aggarwal 9/6/23

Ludwig Bruetting - Media Effectiveness Measurement Specialist, Google, Germany

Ludwig Bruetting
Media Effectiveness Measurement Specialist
Google, Germany

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Kiel Petersen - VP, Customer Value Creation & E2E Commercial Planning, Diageo, UK
Data Storytelling Council, Incrementality Council, MMM & Attribution Council, UK Advisory Board, Brand Data Council Sugandha Aggarwal 9/4/23 Data Storytelling Council, Incrementality Council, MMM & Attribution Council, UK Advisory Board, Brand Data Council Sugandha Aggarwal 9/4/23

Kiel Petersen - VP, Customer Value Creation & E2E Commercial Planning, Diageo, UK

Kiel Petersen
VP, Customer Value Creation & E2E Commercial Planning
Diageo, UK

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Kathrin Krumbach
AI Strategy Council, Sustainability Council, Brand Data Council, Data Ethics Council, Data Science Council, Data Storytelling Council, MMM & Attribution Council, ID Resolution Council Sugandha Aggarwal 9/4/23 AI Strategy Council, Sustainability Council, Brand Data Council, Data Ethics Council, Data Science Council, Data Storytelling Council, MMM & Attribution Council, ID Resolution Council Sugandha Aggarwal 9/4/23

Kathrin Krumbach

Media Analytics
Emetriq

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Jonas Bruus Christensen - Research Manager, Northern European Marketing Effectiveness lead, Google, Denmark
Incrementality Council, MMM & Attribution Council Sugandha Aggarwal 9/4/23 Incrementality Council, MMM & Attribution Council Sugandha Aggarwal 9/4/23

Jonas Bruus Christensen - Research Manager, Northern European Marketing Effectiveness lead, Google, Denmark

Jonas Bruus Christensen
Research Manager, Northern European Marketing Effectiveness lead
Google, Denmark

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John O'Connor - Marketing Effectiveness Analytics Director, Haleon, UK
MMM & Attribution Council Shahid Cheema 9/4/23 MMM & Attribution Council Shahid Cheema 9/4/23

John O'Connor - Marketing Effectiveness Analytics Director, Haleon, UK

Marketing Effectiveness Analytics Director
Haleon

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Giulia Previato - Marketing Effectiveness Manager, Diageo, UK
MMM & Attribution Council Sugandha Aggarwal 9/1/23 MMM & Attribution Council Sugandha Aggarwal 9/1/23

Giulia Previato - Marketing Effectiveness Manager, Diageo, UK

Giulia Previato
Marketing Effectiveness Manager
Diageo, UK

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Florian Combres - Head of Media Performance, AXA Group, France
Brand Data Council, MMM & Attribution Council Sugandha Aggarwal 9/1/23 Brand Data Council, MMM & Attribution Council Sugandha Aggarwal 9/1/23

Florian Combres - Head of Media Performance, AXA Group, France

Florian Combres
GLOBAL Head of Media Performance
AXA Group, France

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David Dixon - CEO & Managing Partner, Marketscience, USA
Behavioural Science Council, MMM & Attribution Council Sugandha Aggarwal 8/31/23 Behavioural Science Council, MMM & Attribution Council Sugandha Aggarwal 8/31/23

David Dixon - CEO & Managing Partner, Marketscience, USA

David Dixon
CEO & Managing Partner
Marketscience, USA

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Daniel Heer - CEO & Co-Founder, Zeotap, Germany
MMM & Attribution Council Sugandha Aggarwal 8/31/23 MMM & Attribution Council Sugandha Aggarwal 8/31/23

Daniel Heer - CEO & Co-Founder, Zeotap, Germany

Daniel Heer
CEO & CoFounder
Zeotap, Germany

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