Lumen Research Onboards Former Zeotap CCO
Attention measurement specialists, Lumen Research have appointed former Zeotap executive Matt Bennathan as their new Chief Commercial Officer in London. Bennathan brings over 25 years of marketing and ad tech experience, having previously led the building and distribution of digital ad audiences at Zeotap.
In his new role, he will globally oversee partnerships, platforms, publishers, and buy-side relationships to drive Lumen's commercial growth.