Leap, Learn, Repeat: Adopting a Playful Approach to Business Evolution

May. 22, 2024 | By Crystal Washington - Acxiom

When we think about American progress, we often consider companies that have evolved alongside our citizens. We may imagine an ice-cold Coca-Cola or browsing the aisles at JCPenney.

We can conjure images of state-of-the-art General Electric appliances that were the first of their kind in American homes. Or we can think back to MetLife insurance agents making calls to homes to collect payments. While these companies had to make slight tweaks to their approach over the years, they didn’t have to undergo much change for the first half-century or more that they were in business. 

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