GroupM Talent Joins Kantar Media as NA Measurement Lead

Kantar Media has recently appointed Yee Pang as Head of Measurement Strategy for North America. Pang brings extensive experience from GroupM, where he was Group Director of Research and Measurement.

In his new role, he will focus on developing Kantar Media's measurement capabilities and supporting cross-media measurement initiatives. Pang will also contribute to the Association of National Advertisers' cross-media initiative, Aquila.

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