How Telcos can Benefit from a CDP Implementation: Top 6 Challenges and Solutions
March. 15, 2024 | By Zeotap
With the rapidly evolving telecommunications landscape, CDPs should not be considered optional. In fact, CDPs for Telcos are essential to meet the needs of today’s consumers.
By providing a unified view of customers, enabling personalisation and better engagement orchestration, CDPs can boost loyalty and drive growth. As Telcos leverage customer data efficiently, they can identify at-risk customers and take proactive measures to reduce churn – all while improving customer satisfaction.