Audience Data Sessions: Q&A with YouGov
Dec, 2023 | By Dörthe Jans - Eyeota
I’m Dörthe Jans, Director of Audience Data at YouGov, and part of YouGov’s global Activation team that helps brands and their agencies supercharge advertising campaigns with addressable audiences and unique, highly effective media.
My role is focused on our Audience partnerships and integrations, including adtech partners, such as Eyeota, but also agencies and brands who are looking to enrich and activate their data with YouGov.