Kantar and Realeyes in Anti-Fraud Partnership
Feb. 15, 2024 | By MrWeb
Kantar has announced a partnership with computer vision and attention measurement specialist Realeyes, integrating the latter's Verify identity recognition software into the former's anti-fraud software QubedAI.
Realeyes CEO Mihkel Jä ätma (pictured right), CEO for Realeyes says his company is 'the only fully Responsible AI for computer vision, thanks to the world's largest dataset of 12 million GDPR-compliant, user-consented videos'. He adds: 'Our partnership with Kantar will eradicate the growing fraud and quality issues that are holding back the survey industry. Together we will set a new standard for survey quality, greatly improving the $1 trillion+ in business and marketing decisions organizations make annually'.