IMCK joins and represents I-COM in Korea

 

GENEVA & SEOUL, January 25th, 2010 - The IMCK (Internet Marketing Council of Korea) today announced that they are now officially representing the I-COM (International Conference on Online Media Measurement) in Korea.

 

The IMCK will be joining over 40 other leading associations in the Digital Advertising space in representing the I-COM around the world and helping to structure the debate on the future of Online Measurement. Andreas Cohen, Chairman of I-COM, commented: "As one of the most advanced markets in the Online space and with one of the highest penetration rates of overall ad spend in the world, we warmly welcome the participation of the IMCK and the Korean market."

 

"We are very glad to join I-COM," said IMCK, Chairman. Hyeongu Choe. Though the internet advertisement market in Korea has a history and is big in size (recording more than US$1.2 billion), there are various measurement issues in our market which are quite controversial. Therefore, we would like to introduce the learning stemming from I-COM events to the Korean market. I kindly ask you for a lot of support and help. Thank you very much." 

 

 

 

 

 

 

About I-COM

 

The I-COM is an industry backed global forum for exploring measurement issues facing the Digital Advertising Industry, with the goals of international cooperation and understanding, information sharing and working toward consensus on best practices. The next I-COM Global Summit will be held March 10–13th, 2010 in Lisbon, Portugal. For more information and registration, please visit our website at www.i-com.org. 

 

About the IMCK:

 

Internet Marketing Council of Korea (IMCK), founded on Apr. 10. 2001, is a non-profit organization to research and develop Internet marketing/advertising policies and techniques for the promotion of the related industry. IMCK has 86 regular members and 4 special members from the Internet marketing industries (Online advertisement, Media Lab., Internet research, etc.). They participate in 6 committees for the information exchange and solution development of the various Internet marketing related issues. For more information, please visit our website at www.imck.or.kr.

 

Press Contacts:

I-COM: pressinfo@i-com.org

IMCK: imck@imck.or.kr