President, Research and Media Development,
NBC Universal, USA
Alan Wurtzel is the President, Research and Media Development, NBC Universal. In this position, Mr. Wurtzel has responsibility for the planning, development and analysis of all audience, program, and marketing research for the NBC Television Network, the news and information cable networks MSNBC and CNBC, the entertainment cable networks USA, SciFi, Bravo and Oxygen, and the Telemundo Spanish language network. Mr. Wurtzel is also responsible for all research in support of NBC Universal’s digital initiatives.
In February, 2001 Mr. Wurtzel was given additional responsibility for the supervision of the Broadcast Standards & Practices Department which oversees Program Content and Advertising and Commercial clearance for the NBC Television Network.
Prior to joining NBC, Mr. Wurtzel spent 21 years at ABC in a variety of managerial positions. Those included senior vice president for news magazine and long form programming at ABC News, and senior vice president research for ABC Television.
Before joining ABC, Mr. Wurtzel taught at the University of Georgia and at Queens College, City University of New York. Mr. Wurtzel holds a Ph.D in mass communications from New York University. He and his wife, Susan, and their two daughters, Joanna and Caroline, reside in New York.
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